Sunday, October 24, 2010

Introducing Web Colleagues - Work At Home Opportunities Part 2

How to describe Web Colleagues. For me, it is a
membership Program that features, identifies, and
trains its members to do various "Work-at-Home
Employment Programs"

At the core of these work at home opportunities
are "Typing Programs", or data entry  programs.

However,these are not the traditional typing or
data entry opportunities that usually  come
to mind.

For me, the  reason  for this becomes clear when
you understand the higher income potential to the
Web Colleagues approach.

To be fair, lets get the definition from Web Colleagues
themselves. They define their organization as:

"a group of REAL type-at-home typists who are involved
with thousands of companies on the Internet. We work
directly with these companies and are paid for typing short
articles and posting them to the Internet. In return for our service..."

It is pointed out that members can earn a generous income
for the content or work they produce.  

Web Colleagues further states that "With our program it is
very simple process. You type, and you get paid. The more
you type, the more you get paid...

This is an actual work-at-home typing Job. Our colleagues
receive complete online training and guidance. You are NOT
paying for a job the job is paying you..."

The message I want to leave with this post is Web Colleagues
is a membership that provides real work at home typing jobs,
but they are not, in my opinion, the traditional typing or data
entry jobs.  The variety of typing jobs available through Web
Colleagues are ones that offer a greater income potential. 

To be fair, I suggest you take a look at their
site here:  Click Here for Web Colleagues

Saturday, October 23, 2010

Introducing Web Colleagues - Work At Home Opportunities

Introducing Web Colleagues - Work At Home Opportunities

What is Web Colleagues?

What is a Colleague?

How Can a Web Colleague Membership Help
The Day to Day Work At Home Mom, Dad,
Student, or anybody who needs to make
some extra income?

What Doors of Work At Home Opportunities
does your membership with Web Colleagues
open?

These are just a few of the questions that
will be answered with this new series of
short articles and posts to introduce this
amazing Work At Home Income Opportunities.

Before we tell you what Web Colleagues,
let me say up front, what it is not. It is
not a get rich quick, make gobs of money
for doing practically nothing.

What you will be exposed to when you join,
and I am very confident, you will join, are
are real, bonifide income opportunities, where
you deliver a product or effort in return for
payment.

Can you make a desent income with these opportunities?
You bet!

So, check in tomorrow for the next installment
to learn more about this awsome membership company.

But, if your like me, you probably want a glimpse
into what this Work At Home Membership is about.

Ok, ok, you can click here:  Click Here for Web Colleagues

Till next time, stay kuhl....

Friday, October 22, 2010

Ezine Advertising for the Work At Home Business

I wanted to start a dialogue about Ezine advertising,
which is a great way to promote a new product,
especially if you need a targeted market.

With ezine advertising, you can do just that at
a relatively low cost. 

There are hundreds, if not thousands of ezines,
and all of them cater to a specific audience or
membership.  And you would be suprised as to
just how specific that membership can be.

The best place to look is, of course, the Directory
of Ezines.  So, if you have not checked them out,
do it  here.

Directory of Ezines

Ok, folks, hope things are going well.  Tomorrow
I will have  more information about ezine advertising.

Till then, stay kuhl.....

Wednesday, October 20, 2010

Total Web Traffic - Don't Run Before You Can Walk!

It's great to finally see that somebody has
thought of the little guys when creating a
product.

Dave Nicholson has just released an excellent
new product called 'Total Web Traffic' and it
really does offer exactly what is needed for the
every day user.

Total Web Traffic is a great traffic course with
loads of high quality videos that show you where
to get started and there is a whole load of
information, advice and tips that is separated
into tidy little modules so that is is simple to follow.

There are even interviews with some massive
marketers who explain their own methods that
they use to gain immense amounts of targeted
traffic to their sites.

I would really recommend this for anybody,
either starting out or even fully established.
Because, like Dave says: "Why settle for a
 few hundred if you can have a few thousand,
and why settle for a few thousand when you
can have a few hundred thousand visitors"

Here is the link:  Total Web Traffic

Regards,

Warren.

Tuesday, October 19, 2010

Work At Home - Get Paid For Your Opinion

Work at Home Positions  Available.

Possible to  earn hundreds plus per Week Working
Just a few hours A Day.  Check To See If There Are
Any Positions Available In Your Area.

You  Mean, everyday companies are paying big
high dollars to everyday people like you and me
just for our opinions? It's true!

These companies are desperate to learn and
understand how you respond to their products.

In turn they are willing to pay YOU good money
for your opinion.


Yes, what you think about their products is gold to
them.  Put it another way, They Need You!

Right this minute, we have hundreds of market research
firms looking for survey takers to rate, review and even
test consumer products.

Whether you are a housewife, working full time, a
stay-at-home mom, a student, retired or just looking to
make some extra cash, Paid-Survey-Broker.com is your
ticket to make a fun, easy income online.


         Click Here To Find Our You  Can Earn Too!

Monday, October 18, 2010

On the Lighter Side - "A Nap Might Do You Good"

From Septemer 2008 Awake Magazine

"A study of over 23,000 Greek men and women concluded that taking at
least three daytime naps a week may reduce the risk of death from
heart attack by 37 percent.  "There is considerable evidence that both
acute and chronic stress are related to heart disease."  explains Dimitrios
Trichopoulos, a researcher and an epidemiologist at Harvard School
of Public Health, U.S.A. "Afternoon siesta," he says, "may act as a
stress-releasing process [and] reduce coronary mortality."

Thursday, October 14, 2010

Work At Home Advertising - Getting to Know Me

Hi, Warren here, the guy who is trying to manage
this blog about "Work At Home Advertising".  But
first, good morning, afternoon, or good evening,
depending on your time zone.

I am in the Eastern USA/Canada Time Zone, in an
area known as "Northern Virginia, about 30 miles
southwest of Washington,DC. And, it is approximately
9:28 am here.

I started this blog about a month ago, and have been
experiencing with various forms of content.  But,
this morning, I was reading an  ebook about writing
content for websites, and this author was stressing
the need to add personal content.  Stuff about
yourself.

So, what to say?  I know.  I'll tell you about my
marketing experience and why I am settling on blogs
to run whatever business I choose.

That leads me to a confession.  You see, and this is
one of the strong motives for starting this blog, I am
a recovering "BOJ" Internet "Business Opportunity Jumper".
There, I said it!

Having said that, don't do what I have done.  If your
are not sure what I mean by a "Business Opportunity
Jumper", it's someone who joins, buys, or signs up for
the next, latest, and greatest, make you gobs of easy
money business opportunity.

And, if you have an email account?  Of course you have
an email account.  You know what I mean by the latest,
and greatest business opp.

Ok, I don't want to let this go on too long. You have
stuff to do, so let me stop here with a teaser.

In my next post, I will go deeper into this and actually
explore some positives about this habit, I am trying to
break.

Oh, I will do other stuff too.  I will also write about
Work At Home Advertising.  I mean, how novel is that?
Writing about the blog theme?

So, till next time, stay "Kuhl"... Best, Warren

Wednesday, October 13, 2010

Work At Home Advertising - Item of Interest

Good morning.  It's 450 am here.  I ran across this which I found interesting
from a marketing standpoint.  This web site does a better job than I could.

To check this site out, simply click on the image below.




                                                







                                                                                                                                                                             OK, till the next time....

Monday, October 11, 2010

Work At Home Advertising - Language Spoken wrapup.

Hi again, Warren here. Sorry for the lapse
in time, been doing some research and
found some neat stuff I want to share with
you.  But, in due time.

You know what Emperor Hadrian Said about the building
of Rome, don't you?  "Brick by brick, citizens, brick
by brick".

Same goes for your business.  Today, I want
to wrap up the Work At Home Advertising,
the Language Spoken segment.  Then I will
republish them in  a nice report.

There are only eight remaining terms, so here
goes....

Teleseminar

A phone call where people can listen and (usually)
several experts discuss a particular topic. 
Teleseminar calls are often recorded and
provided to customers in MP3 format for later
listening.


Thank You  Page

The page a customer is sent to upon successful
payment for a product.  The thank you page is
often where links are provided to download the
product purchased.

Upload

The process of transferring a  file from a
local computer to a web server.  Uploading is
most often done using software and a process
called FTP.

Verified Opt-In

See Double Opt In listed previously.

Web Host

A company that rents space on a web server to
customers who want to have a web page.

Webmaster

The person who runs a website from a technical
standpoint.  The webmaster is usually the
person who creates and uploads the webpages
to the web server and maintains control over
the entire site.

WYSIWYG
Stands for "What You See Is What You Get" and
means that the page that is printed or displayed
will look identical to the one that is composed.

OK {:>) were done.  Give me a couple of
days and I will upload the complete list for
your rentention.

Please don't forget the source of these elements
is the Directory Of Ezines.  And...if you
have not checked this valuable resource, stop
what your doing and go here right now.

               Directory of Ezines

In fact, I feel this is such an important resource
and well worth the membership fee, I am going
to do a separate blog just dedicated to a
review of the DOE.

Ok friends,  stay dry and keep "Kuhl"....

Friday, October 8, 2010

Work At Home Advertising - Language Spoken continued....

Good morning.  Getting close to the end of the terms list.
  Starting the "T's".

Target Marketing

The process of selling goods and services to a group of people
who have a common interest.  This term is identical to niche
marketing.

Testing Ads

The process of running one ad multiple times in the same ezine
and changing one element of the ad (such as the headline) each
time.  The goal of testing is to discover which combination of ad
elements (headline, body copy, call to action) work best with
each other.

Testing can  also mean running the same ad in different ezines to
see how it performs in front of different audiences.

Tracking Ads

The process of putting a tracking link in your ad.  A tracking
link is one that, when clicked on, will record the click and
redirect the  reader to the site you  want them to see.

Target URL

(Also called a destination URL)  A pay per click term meaning
the website where people will go when they click on your ad.

OK, that it for today, ad believe it or not, we wrap this up tomorrow.
Yeah.....

Take care.

Thursday, October 7, 2010

Work At Home Advertising - Item of Interest for Keyword Research

Hi, I won't take much of your time, but wanted to let you in on a brand
new, free keyword research tool that's just been released.

The tool allows you to see anyones Adwords keywords they're bidding on!

Until now, nobody had access to this information, except for Google, and
the advertisers themselves.



This is going to completely change the way keyword research is done on the
internet. Not only for adwords, but any marketing that depends on
keywords for high traffic.

Anyway, I highly suggest that you go and download the tool while it's still
free, because I am guessing it won't be free for long.

You can get it here:    PPC Keyword Web Spy Tool


Enjoy!

Warren
P.S. Here's the link where you can get the free Adwords keyword tool again:
PPC Keyword Web Spy Tool

Work At Home Advertising - Language Spoken continued....

Hello again, hope your having a great day. A couple
of posts today. First I want to wrap up the “S's” in
my Work At Home Advertising – Language Spoken
series. And..., And...I will complete the language
series tomorrow. Yeah....Hurau...

Split Test

The process of sending visitors to different sales pages in
order to test the effectiveness of those sales pages. Often
called A/B split testing, a program sends visitors to
alternative sales letters randomly even though they clicked
the same link.

Sponsor Ad

An ezine ad that is larger than a classified but smaller then
a solo ad. Sponsor ads are generally 10 to 20 lines deep by
65 characters wide and appear at the top of the ezine. They
can also appear in the middle of the ezine (middle sponsor)
or at the bottom of the ezine (bottom sponsor). The prices
of these ads vary, with top sponsor ads costing the most and
bottom sponsor ads the least.

Subscriber

A person who asks to join a mailing list.

Syndication

The process of displaying content from one site to another
site. This is usually accomplished by adding several lines
of JavaScript to the HTML code of the web page where
the content is to be displayed.

OK, tomorrow about 11 more terms, and that wraps it up.

Till then stay Kuhl.....

Wednesday, October 6, 2010

Hello, it's Warren back with some more Work

At Home Advertising Language and Terms.
Were getting to the home stretch being
half way through the “S's”.

Please don't forget, I am going to publish all
of these in one digital document for your
reference.

This list, is just an example, of the tangible
ways Charlie Page's Directory of Ezine's
can be such an asset to any work at home
advertiser. Have you gotten the idea that

I really think becoming a member would
be a good move?  I'll even go so far as to
say, if you did nothing but follow the direction
and advice in the DOE, you would have
a good chance of success online.

Sales Letter

The words on a webpage that convince visitors to
buy products.

Script

A set of commands that cause a computer to act
in a particular way. There re many scripting
languages (PERL and PHP) are just two. These
languages are the “code” that programmers use
to create programs.

Search Engine

A site that finds other sites or files based on
keywords. Google is a search engine where Yahoo
is a directory.

SEO

Stands for Search Engine Optimization. This is the
process of changing your webpage so that it is more
attractive to search engines. When a webpage is
properly optimized it is shown more often and in a
higher ranking on the search engine results page.

Shopping Cart

A script or service that allows website owners to
have autoresponders, create order forms, create
a catalog of products, manage client lists, deliver
digital products, run an affiliate program, and
more. All of this is done on one site or by using
one piece of software.

Solo Ad

An ad that is mailed to a list of ezine subscribers
on it own. Since no other ads are included in the
email sent to subscribers, the ad can be said to be
running “solo”.

That's it for today folks.  See you tomorrow.

Tuesday, October 5, 2010

Work At Home Advertising - Item of Interest

From November 2009 Awake Magazine

Climbing Stairs Improves Health
"Taking the stairs regularly is a simple and practical
means to improving health" reports the British medical
journal The Lancer.   Researchers asked 69 sedentary
employees to use only the stairs at their place of work
instead of the elevators.  After 12 weeks, the workers'
aerobic capacity had increased by 8.6 percent, which
gave them "a 15% reduction in all-cause mortality risk."
The workers also saw significant improvement in
their "blood pressure,  cholesterol, weight, fat mass,
and waist circumference."

Work At Home Advertising - Language Spoken continued....

Good morning.  It's 4:58 here in
Virginia, so I am  hard at work.

I am continuing with the Work At Home
Advertising Language, but decided
to add an item of interest in
a follow-up  post.

PPC (Pay Per Click Advertising)

A type of advertising in which the
advertiser pays only when someone
click on his or her ad.  Google
Adwords and Overture are the best
examples of pay-per-click advertising
although some website owners now offer
PPC to advertise as well.

PDF

Stands for Portable Document Format. A
trademark of the Adobe Company, PDF
files can be read by any computer that
has the free Adobe reader.

Publisher

The person or company who produces an
ezine.  In the case of a large ezine,
there might also be an editor who is
responsible for the  content of the
ezine.  Most ezine publishers also edit
their ezine.

RSS

RSS Stands for Really Simple Syndication
and is one format that websites use to
syndicate content.  To see content that
is syndicated, you need a special program
(called an aggregator) or you can view it
on certain websites designed for this purpose.

Monday, October 4, 2010

Work At Home Advertising - Language Spoken continued....

Hay folks.  By now, you are probably tired of  the language
of work at home advertising.  But, it's important, especially
when you start visiting sites as a potential affiliate. 

It's been my experience that too many vendors, or
website owners just assume everybody understands
the jargon.  So, armed with your list that was thoughtfully
provided via Directory of Ezines, you have a leg up.

OK, we will just do the "O's" this time.  There are only
three of them.  Here goes.

Opt-in

The process of a reader requesting more information
from a site.  The reader is opting in to be included
on a mailing list, hence opt-in.  All legitimate email
marketers use an opt-in process to ensure that their
selling messages go only to people who want to receive
them. 

I will add to this as well, that there is also recent legislation
that makes this compulsory.

Opt-In Subscriber

Ezines are only sent to people (subscribers) who ask for the
ezine by emailing a request to receive the ezine or filling
out a form on a website where the ezine is offered.  This opt-in
process is important because it ensures that the ezine is
delivered to people who are interested enough to request it.

Ezines are not mailed to non-subscribers, and have nothing
to do with bulk email or spam.


 Opt-Out

The process of sending email to people and telling them they
must ask to be taken off the list in order to stop receiving email.
Opt-Out is a bad marketing technique and most often
associated with spammers.


OK.  That the "O's", but what important "O's".   I may have
mentioned this, but I am always on the prowl for good freebies.
I mean useful books or videos.  So, you never know when I
have found one.  When I do, you will hear about it.

OK, till tomorrow....

Discover Just How "Tweet" The Traffic Can Be!


Maybe It's Because They Just Discovered

Just How Tweet It Is

Wait!

Don't Click On This Box


Unless...

You  Want An Avalanche of Traffic!

Sunday, October 3, 2010

Work At Home Advertising - Language Spoken continued....

Hay folks, Warren back with some excerpts from
Directory of Ezines, owner Charlie Page.
I know this seems lenghthy, but I am only
half way through the list.  I wanted to
provide them in short bits, so you would
have a chance to digest the content.




This post covers the "M's" and "N's".

Have you checked out Doe yet?

If not look for a link at the end of this post.

Moderator

The person who controls which  messages
are displayed on a forum.  The moderator is
usually an expert in the subject of the
forum he or she moderates, and helps keep
inappropriate postings off the list of
messages forum members see.  Inappropriate
messages are usually messages that contain
foul language, hate, or blatant advertising.

MP3

A type of audio file that can be heard on a
personal computer or MP3 player.  Most
teleseminars are recorded in MP3 format for
later listening.

Name Squeeze

A process invented by Jonathan Mizel that
describes a short web page that teases the
reader with some information and then
encourages them to provide their name and
email address to get further information.
Name squeeze is often used for lead
generation.

Newwork Marketing (MLM)

A type of business that  pays commissions
to people based  on the sales of other
people that they recruit.  The person
who  recruits others is called the upline,
while the person who was recruited is called
the downline.

Niche Marketing

Selling products and services to a group of
people with a common  interest. Although the
name "niche  marketing" is heard often these
days, marketers have always focused on "niches"
in order to make sales.

Here's your DOE Link:  Directory of Ezines

OK, till next time...Stay Kuel

Friday, October 1, 2010

Work At Home Advertising - Language Spoken continued....

Only three terms today, but really important ones.


HTML

Stands fo HyperText Markup Language, which is the code
that causes web pages to display text, images and pictures.

Joint Venture

This is an agreement between a person who owns a
mailing list and a person who wants to promote a
product where the list owner mails an ad for the
product and earns a percentage of all sales.

Lead Generation
The process of getting  people to ask for more
information about a particular product.  The
term lead generation is often sed in the MLM business
and sometimes used to describe the process of
co-registration.

Tomorrow we rush into the "M's".

Till then.....

Thursday, September 30, 2010

Work At Home Advertising Time Saving Tip Of The Day

Hi, Warren here with a brief post with  another Time Saving Tip of The Day.

Your going to hate this one, but Keep a Time Log.

You want to know where your time is going?  Keep a log.  You
don't have to over do it with volumes of information.  Just a
simple task or event name and a start and stop time.

You can  use a basic calc or spread sheet for this.  And, for
easy access, I suggest placing it right on the desktop of
your computer.

What is important for such  log is to record interruptions. 

Tomorrow, I will give you an example of how  I do this.

Till then stay "kuhl"...

Wednesday, September 29, 2010

Work At Home Advertising - Language Spoken continued....

Hello again. Here we are in the “E's and F's”
or our language spoken terms.  Please remember
that these terms are being taken from the
Directory of Ezines which were provided by the
owner Charlie Page in an email. It's not too
late to join me as a member. That starts by
taking a look  at what DOE has to offer. You
can do that by clicking on the image below.




Ebook

An electronic book, suitable for reading on a
computer monitor.  Some eBooks come in EXE
format and can only be viewed on a Windows
computer. The new standard is to create ebooks
in PDF format, which can be viewed by any computer,
or A pay per click term meaning the web address
(URL) you want people to see when they see
your ad.  In most cases it can be different
from the Target URL, which allows you to use an
ad tracker without people seeing the long ad tracker
link. (in most cases) printed.

Editor

A person who contributes content to an online
publication or webpage. Unlike a webmaster, an
editor is usually responsible for only certain
pages on a website and can generally only add
or edit contributions they make to the site.

Ezine

Electronic Magazine.  Much like an  offline
newsletter, ezines exist primarily to  deliver
information to their readers.  They support the
costs of publishing by selling advertising. Like
their offline counterparts, ezine publishers
usually don't write the articles they include in
their ezine, but rather use the articles of others
to create their ezine content.

Follow Up Series

A series of email messages delivered over time to
prospetive customers who  have reuested further
information.

FTP

Stands for File Transfer Protocol. A computer
program that allows transfer of files from your
personal computer to a web server. Using FTP is
the most common way to transfer web pages to a
web server when you create a website.

Forum

An online gathering of people with a common
interest. Forums are run using a forum script
(software) that allows the moerator to approve
messages to display as well as displaying
messages in subject order.

Till tomorrow, stay "kule"....

Tuesday, September 28, 2010

Work At Home Advertising - Language Spoken continued....

Hello again. Here we are in the “D's” or our language spoken
terms. Please remember that these terms are being taken
from the Directory of Ezines which were provided by the
owner Charlie Page in an email. If your serious about making
a go of your Work At Home Business, you want to give the DOE
a look over. You can that by clicking on the image below.

Below is a publication Charlie gives for visiting his site and  giving them
a  look see.



Display URL

A pay per click term meaning the web address (URL) you want
people to see when they see your ad. In most cases it can be
different from the Target URL, which allows you to use an ad
tracker without people seeing the long ad tracker link.

Directory

A categorized list of information. Yahoo is a directory where
Google is a search engine.

Double or Verified Opt-in

The process of having a subscriber confirm their desire to
receive your information by clicking on a confirmation
link sent to them via email. This second step ensures that
the person verifying their subscription made the original request.

Down line

A term that describes the group of people in an MLM who have
joined that program under a specific sponsor.

Download

The process of saving a file to your personal computer from a
website. On Windows PCs, it usually involves clicking a link
with the right mouse button. On a Mac it usually involves holding
down the shift key while clicking a link. In both cases, you then
choose where on your computer to store the file.

Monday, September 27, 2010

Work At Home Advertising Time Saving Tip Of The Day

How often have you heard the counsel, "Set Goals".  Well, there's a good
reason for this.  Setting Goals is an excellent way to manage, and yes
save time.

When you think about, a project plan is actually, a well structured
set of goals, all contributing to achieving a larger goal, like
building a bridge, or a blog.

When setting these goals, don't be too stingy with the
time allotments.  Try to be realistic. 

For example, I am producing six blogs.  So, I have
a goal to make one post to each one every day,
including saturday and sunday.  How to I acheive this
goal?

I write the posts for all of them, at one sitting, and than
post to each one every morning.  Do I always make my
goal?   No, but I  am getting better....

Work At Home Advertising - Language Spoken continued....


Today, we pick up where we loft with the terms beginning with "C". 

Copywriting

The Process of writing words for a web page, or other publish
mediums.

Co-Registration

This is where a company helps you build your mailing list by 
getting their visitors to register for your mailing list. Some 
companies do this for a living and you pay them by the subscriber.

CPA / CPS

CPA stands for Cost Per Action, and CPS stands for Cost Per 
Sale. This are actions where you as the promoter, only earn income 
when the specific action is taken, IE the “action” or “sale”. While 
CPA promotions can be an excellent to increase your income, for
just posting a few small ads, it is difficult to get started, as most 
CPA Networks require, that your web site or blog be established
with a large amount of traffic.

CPM

CPM means “cost per thousand”, which is a way of pricing ads
where the advertiser pays a fixed amount per thousand subscribers. 
CPM is used mostly in offline advertising, but DOE says it is an 
excellent way to compare costs between different advertising 
mediums.

CTR

CTR means “click through rate” which means the number of 
people who click on your “Pay Per Click” ad compared to the 
number of people who just view the ad. For example, if 1000 
people see your ad, and only 100 actually click the ad,
then your CTR is 10 percent.

OK, that covers the “C” items. We start with the "D's” tomorrow.

Till then stay cool.....

Sunday, September 26, 2010

Ezine Advertising – The Language Spoken Continued.....

OK, yesterday we made our way with the terms
beginning with the letter “A”. Today we pick up with
the letter “B” and on.

Blogs

The term blog is derived from the term Weblog. Weblogs
originally got started as a way for website owners to
communicate with small groups of people. Today, blogs
have become much more as website owners sell products,
offer opinions, syndicate their content, and more using
blogging software and services.

CAN SPAM

A law enacted in 2004 to help curb the amount of
pornographic email and unsolicited commercial email
being sent.

Character Spacing

This refers to the number of letters and numbeers making
up one line of information.

Classified Ad

A small text ad, usually appearing in an ezine. Classified
ads aare generally three to five lines deep by 65
characters wide.

Content

This is a term that refers to the words on your website, but
has taken on a new meaning as syndication has become
more widespread.

Conversion Ratio

Generally taken to be the percentage of people who come
to your site and take the action your site asks them to take.
Example – If 2 out of every 100 new visitors buys something,
your conversion ratio for sales is 2%. This percentage is
important because it tells you if your site is causing people
to take the action you want them to take, be that subscribing
to something, like an ezine or making a purchase.

Think we will stop there in the “C”s. Don't want to overload you [:>)
Stay cool....

Saturday, September 25, 2010

Ezine Advertising - The Language Spoken

Ezine Advertising – The Language Spoken

Hi, Warren here again with some additional
information about Ezine Advertising. When
I say “The Language Spoken”, I am actually
referring to what are commonly referred to as
“Terms”.

Now these are not my terms, so what I am providing
are quotes from a document I was provided with
by Charlie Page, owner of Directory of Ezines.
The thoroughness of this information,
is the type of support you get from the DOE.

OK, here goes. Oh, by the way, there are so many
terms, I will do this over a few days. OK?

Terms:

Ad Co-op

A site that sells ad packages comprised
of ads from small ezines for a low price. These
co-ops often sell classified ads, and sometimes offer
sponsor or solo ads as well. The ezines are usually
bundled by subject or size of subscriber base.

Ad Tracker

A computer program that counts the number of times
people click on a special link you create with the program.
Some ad trackers can count the number of sales made
as well as clicks.

AdSense

Google's advertising program for website owners (which
Google calls publishers) AdSense ads are displayed on
your site by Google based on the keywords appearing on
your site. Google will pay you an undisclosed amount of
money every time someone clicks on one of the ads being
displayed on your site.

AdWords

Google's contextual advertising program for advertisers.
Advertisers can bid on certain keywords and Google will
display text ads on the search results page when people
use that keyword to search.

Advertorial

A special type of ad that looks and sounds like an
article, but is in fact an ad. Very few publishers will
allow advertorials.

Auto-responder

A computer program that allows email to be sent to a
list of subscribers on a scheduled basis. Email messages
can be written once, and then delivered to each person
who subscribes on a schedule you decide.

OK, folks, that gets us through the “A's”. Will continue
tomorrow with the “B's”.

Till then, stay cool


Friday, September 24, 2010

Work At Home Advertising – The Advertising Anatomy of an Ezine


What components go into the make up of a “Typical” Ezine?

I use the word “typical”, but there is probably no such thing.
Be that as it may, most ezines do share a commonality. And,
what is that? What I mean is the “advertising” footprint of an
ezine, regardless of how they situate them, is fairly similar.
Surprisingly, though, there is a lot of similarity in the format
as well.

So as not to run the risk of copyright infringement, the source
of much of my data is the Directory of Ezines. And, I'll say it
again. If your interested in tapping the income potential from
advertising in ezines, I would suggest a DOE membership

Here is the Directory of Ezines link again.

According to the DOE, an ezine my offer up to six types
of ads, and some are named for their location in the ezine.

Generally, a typical ezine that sell ads , has three
basic ad types. They are “Classified Ads”, “Sponsor Ads”,
and “Solo Ads”.

“Solo Ads” aren’t really part of the Ezine Advertising
Anatomy for the simple reason, they are a single ad
mailed separately to the ezine list. The objective of the
separate mailing is so the solo ad is the only thing the
ezine member sees in that email.

Because Solo ads can be much longer than sponsor or
classified ads, their can go for a much higher price.

Sponsor ads are broken down by location, and cost. {:>) These
are the “Top Sponsor Ad”, the “Middle Sponsor Ad”, and the
“Bottom Sponsor Ad”. Their location determines price.

The Top Sponsor Ad, is the most costly because it is located
at the area of the ezine that is most visible. The Middle Sponsor
ad is located, you guessed it, near or at the middle of the Ezine
Page. According to Charlie of DOE, it usually follows the
first article. Middle Sponsor ads sell for less than Top Sponsor
Ads. No fooling? Next we have the Bottom Sponsor Ad, which
is located where? At the bottom of the Ezine Page. Imagine
that. We must include that bottom sponsor ads are not located
with the classified ads, which are also near or at the bottom.
For this reason, they sell for a bit more than a classified ad,
but not as much as a middle sponsor ad. D'ja follow that?

The least costly of all the ads, and our third category, are the
“Classified Ads”. These, most likely, are grouped together,
near the bottom of the Ezine, but not necessarily. Some ezines
may chose to place classified ads on another page. A classified
ad my consist of 3 to 5 lines, around 60 characters in length.

OK, that's it for Ezine Advertising Anatomy. If your curious,
and have never seen an ezine. I suggest a search on the term
ezine or ezine ads.

OK, hope your found this informative. Till
tomorrow.

Work At Home Advertising Time Saving Tip Of The Day


Be realistic and realize that there may not be enough time
to accomplish everything on your list. So, you want to give
priority to tasks that provide the greatest return for time spent.
The tasks that need to be at the top of the list are those
that must be done, and those which you can't delegate to
someone else. You will probably find that some tasks keep
slipping down the list. You might want to review the reason
for doing those task, and see if you can eliminate them.

Thursday, September 23, 2010

Ezine Advertising for the Work At Home Business


“Ezine” is a term you will see repeatedly on the internet,
especially, in online business activity. This is the first in a series
of posts that will explore the subject of “Ezine Advertising”, and
its place in the Work At Home Business.

The term “Ezine” occurs when you jam two familiar words,
Electronic and Magazine, together. Of course the “E” stands
for electronic, and the last four letters “zine” are chopped
off the end of “Magazine”. That's a long way of saying that
an Ezine is an electronic magazine.

If you have ever read or perhaps subscribed to an ezine, than
you are, no doubt, aware that many of them carry
advertisements.

The number and variety of ezines on the internet, is at best
a dynamic figure, changing daily, or even hourly. One
estimate I have seen places the number of ezines at around
300,000, but some feel this may be an inflated figure, saying
the actual figure hovers around 10 to 11 thousand. *


* One thing that would certainly inflate the number is the
occurrence of ezines developed by “Membership” sites which 
offer the new members their own “Ezine” to send to their 
down-lines. These ezines are usually carbon copies,
but, if a membership site has 3,000 members, that's is
technially 3,000 ezines.

The idea behind ezines is to produce a periodical devoted
to a common interest. And, they can vary in application.
For example, you might find an ezine that deals with
antique automobiles. You might also find an ezine that
is only about “Model A Fords”.

The point is, that the variety and scope can vary along a broad
spectrum.

The subject of Ezine Advertising, cannot be covered adequately in
one short post. This is the first of a number of posts that will
drill down into the role of Ezine Advertising in Work At Home Business.

If you are anxious for more information on this subject, I would
suggest looking into the “Directory of Ezines”,
published by a guy named “Charlie Page”. I am a member, and
can't say enough about the value of such a membership, if you plan
to do any advertising in ezines. You can check DOE out by Clicking
on the Highlighted title above.

Until tomorrow,

Work At Home Advertising Time Saver - Tip Of The Day

Many of us multiple Calendars in our day to day business
activities. And, most of us use calendars in a variety of formats.
There on our computers, hand held devices, and the hard copy
calendar hanging on the wall.  

To save and manage our time and prevent the risk of missing 
some  key appointment, or finish some important business task ,
we should Synchronize All our Calendars.  This would apply to the 
calendar on your computer, electronic mobile devices and even 
the hard copy calendar hanging on your wall.

Thanks and keep an eye out  for additional time saving tips.

Wednesday, September 22, 2010

Work At Home Advertising - Tip Of The Day

This  is a new feature  for Work At Home Advertising called "Tip Of The 
Day".

These will be short tips for saving time in, not only your work at home
business, but even regular daily activities.

Create A Daily To Do List


  • List Items in the Sequence you plan to handle them.

  • Include an estimate of time need to accomplish.

  • Only check item off when it is completed.

  • Of course, carry all unfinished items to next days list.
An additional time saving tip of the day will be published tomorrow.

Wishing you the best.

The Revolving Credit Based Safelist


Yesterday, I said I wanted to post what I thought would be a much
better safelist. And, before all the safelist pundits out there start
poo pooing my idea, I just want to make clear that it does not
contain any features that are not doable from a programming 
viewpoint.

I am not an html programmer. Fact is, I am not any kind of a 
programmer.  But I did manage, for 20 plus years a financial
software group that developed and maintained financial systems,
run on mainframe boxes, that handled upwards of 5 to 6 billion 
accounting transactions. So, I am confident, what I am proposing 
can be done.

What I do not know, if it is systematically feasible in the internet 
environment.

I call this the “Revolving Credit Based Safelist”.

When a marketer joins this safelist, he is awarded 50,000 credits, 
or views, or whatever the term is.

However, to actually spend those credits, the marketer must meet
a certain spend criteria.

For example, Marketer A joins and is awarded a bank of 50,000 
credits.

To withdraw or spend those credits for views against his chosen 
website,he is required to view 200 emails for, say, 20 seconds each.

For each group of 200 email credits earned, he is allowed to spend 
1000 additional views from his account. Plus, he has just earned an 
additional 200 views to give him a total of 1,200 he can assign to the
website of their choice.

When the marketer has spent or used up his entire bank of 50,000 
views, he can purchase an additional 10, 20, 30, 40 or 50 thousand 
views.

There you have it, a win, win situation for everybody. Its a win for the 
safelistpromoters. Its a win for the safelist members, who get their 
sites reviewed, and its a win for each member who get a total of 
60,000 hits to their site(s).

The safelist promoters could also mix and match. For example,
the marketer could have the option of purchasing a solo ad for
the 1,200 credits.

I don't know about you, but, I would join a safelist like this in a heartbeat.

Oh, and by the way, this idea, as the result of this post, has become the 
copyrighted material of the Warren Robinson Company and
www.companyweb-ads.com. All rights reserved September 2010.

Ok, folks,thanks for listening. See you tomorrow.

Tuesday, September 21, 2010

Have Safelists Outlived their Usefulness?

There is a publication titled Safelist Tactics, by Jerry Iannucci, which is a 
thorough coverage of the history of safelists, and how some have evolved
to meet the demands of an every changing marketplace.

Since their introduction to free and paid marketing, safelists have had quite 
a ride.  When first introduced, they were effective marketing tools, allowing 
one to achieve some fairly good results. But, as Mr. Iannucci, points out, 
safelists have had quite a ride, almost went into marketing extinction.

Today, safelists can be broken into two broad categories, being
“Traditional  Safelists” and what have come to be known as “Credit 
Safelists”, or safelists  that require you to view another members website in 
order to earn more credits

Most safelists in either category usually have a “Free” version which allows
you to upgrade for a monthly fee or a one time cost.

To answer the question, have Safelists Outlived their Usefulness, really 
depends on what you hope to achieve with them. In Safelist Tactics,
Mr. Iannucci, offers a reasonable approach to using safelists to the greatest
advantage. 

Safelist Tactics is a free offer, but don't let that fool you. You can obtain your 
own  direct downloaded copy by clicking on the highlighted title.

My peeve with safelists, both free and credit based, is they are stingy, some 
only allowing members to send out ads, every three to seven days. I mean, 
what is that? 

What's wrong with everyday? And, credit based safelists, try to lure you in
with an offer of a starter volume of credits, usually around 500 to a 1,000 for
joining. My reaction to that is usually “Big Deal”.

Any seasoned marketer knows that 500 hits is almost nothing in today’s
market.  What they should be offering is 5,000 credits, and allow you to earn 
anywhere  from 100 to 500 for every time you view another members website.

So, to answer my own question, whether safelists have outlived their 
usefulness, my answer is probably not. But, I have a model for safelists that 
would, in my opinion, greatly increase their popularity among marketers.

But, you will have to come back tomorrow to get the answer. Just look for 
my  post, titled, “At last, The Revolving Credit Based Safelist”.

In the meantime, you should grab yourself a copy of Jerry Iannucci's 
Safelist Tactics”.  It's Free and, and a must read for any marketer. You 
get an  instant download just by clicking the highlighted title.

Till Tomorrow and best in your marketing efforts.

Warren

Monday, September 20, 2010

Internet Advertising and the Work At Home Business.

Internet Advertising and the Work At Home Business.

Internet advertising is the practice of promoting your company on the Internet, usually, but not always, with a custom website design that is user-friendly, intuitive, and highly optimized. Internet advertising is a billion dollar industry, so it comes as no surprise to learn that a large number of ads on the internet are geared to sell advertising, usually, to new, small, work at home businesses.

This post explores such questions as, should work at home businesses use internet advertising?  What is the best approach a small business should take? How this blog plans to help small businesses come up with realistic advertising strategies.

Should Work At Home Businesses Use Internet Advertising?

Internet advertising is an effective, low cost and fast way for a business to reach their targeted audience. As such, it can be a great way for small, work at home businesses, to advertise their business, even if they don't have a website.

It's even been stated that Businesses that stop spending on advertising to save money are the same people that would stop the clock to save time.

If done right, internet advertising is a low cost, effective way to promote a product or service.

What is the Best Approach for the Work At Home Business?

Work At Home Business owners need to develop a simple ad campaign that delivers a consistent message or offer. Repetition is the key. To be effective, any business needs to advertise on Web sites that generate lots of unique hits. But, hits are not sales, or conversions, to coin a term used to describe online business sales. Suffice it to say, more is involved than just getting hits.

We, therefore, restate the model. For internet advertising to work, a small business needs to also develop strategies that will produce customers. The good news is the internet is jammed with vendors who claim to have the perfect strategy to help businesses get more conversions. The bad news is many of these strategies simply do not work.

How This Blog Can Help.

This blog will review and report on various marketing companies, strategies, and methods to provide tangible, highly implementable, facts on which small business owners can develop advertising decisions.

Thanks for dropping by.