Ezine Advertising for the Work At Home Business

“Ezine” is a term you will see repeatedly on the internet,

especially, in online business activity. This is the first in a series

of posts that will explore the subject of “Ezine Advertising”, and

its place in the Work At Home Business.

The term “Ezine” occurs when you jam two familiar words,

Electronic and Magazine, together. Of course the “E” stands

for electronic, and the last four letters “zine” are chopped

off the end of “Magazine”. That's a long way of saying that

an Ezine is an electronic magazine.

If you have ever read or perhaps subscribed to an ezine, than

you are, no doubt, aware that many of them carry

advertisements.

The number and variety of ezines on the internet, is at best

a dynamic figure, changing daily, or even hourly. One

estimate I have seen places the number of ezines at around

300,000, but some feel this may be an inflated figure, saying

the actual figure hovers around 10 to 11 thousand. *

* One thing that would certainly inflate the number is the

occurrence of ezines developed by “Membership” sites which 

offer the new members their own “Ezine” to send to their 

down-lines. These ezines are usually carbon copies,

but, if a membership site has 3,000 members, that's is

technially 3,000 ezines.

The idea behind ezines is to produce a periodical devoted

to a common interest. And, they can vary in application.

For example, you might find an ezine that deals with

antique automobiles. You might also find an ezine that

is only about “Model A Fords”.

The point is, that the variety and scope can vary along a broad

spectrum.

The subject of Ezine Advertising, cannot be covered adequately in

one short post. This is the first of a number of posts that will

drill down into the role of Ezine Advertising in Work At Home Business.

If you are anxious for more information on this subject, I would

suggest looking into the “Directory of Ezines”,

published by a guy named “Charlie Page”. I am a member, and

can't say enough about the value of such a membership, if you plan

to do any advertising in ezines. You can check DOE out by Clicking

on the Highlighted title above.

Until tomorrow,